Beauty Industry

Coty Casts Actress for Upcoming Chloe Fragrance

The fragrance, and ad campaign, will debut in September 2014.

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By: Jamie Matusow

Editor-in-Chief

Clémence Poésy will be the face of Coty’s new Chloé fragrance, which will be launched in September – and is still unnamed.

Poésy is a model-turned-actress who has appeared in Gossip Girl, and the Harry Potter movies. And she’s no stranger to the brand – Poésy appeared in Chloé Eau de Parfum ads from 2008 to 2010.

Chloé’s creative director, Clare Waight Keller, is working on the ad campaign.

Photo: Wikipedia

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